What they say
It might surprise you to hear that my first work experience placement was within the strategy department of (at the time) the leading Scottish ad agency when I was just 14.
My task? To try and persuade the Scottish public to embrace the Euro currency (€). Clearly I failed (c’mon, I was one, lone 14 year-old), but the seed was sown. I knew I wanted to work in this crazy, creative world of marketing and communications.
So I went on to study business and advertising strategy to Postgraduate Level before joining my first agency, TBWA/London (remember ‘Hey Girls’ and ‘FCUK’? That was them).
One of the giants of advertising once said that ‘advertising is the art of persuasion’ and since then, I’ve persuaded lots of people to do, or not to do, lots of different things. I worked my way up the ranks before realising that the industry I loved, didn’t love me back after I became a working mother and, even worse, dared to suffer from a life-threatening ruptured ectopic pregnancy which affected my work (I lost so much blood that I had to take three months off to recover).
So I left employment and these days, choose only to work with clients where there’s mutual respect and who I want to help use marketing to do great things.
Some of these clients’ results are listed below, along with some of the ways they’ve described what they get from being part of my world.
What are you waiting for? Don't dilly-dally with testimonials - if you have the chance, just say YES to working with Niki. This woman is amazing - super driven with so much expertise, she's also totally realistic and super lovely.
Our calls felt so easy it was like a relaxed business chat. Yet after every single one, things shifted. We moved to the dial forward. And by the end of our sprint, I'd changed and achieved so much, so easily, I was genuinely surprised.
The moment I heard Niki speak at an event I knew I had to find access to her genius. She blew me away with her framing of questions about my business and on meeting, she seemed to "get me" instantly. If you need to refocus your marketing, get clarity and find a pathway forward, just chat to her and you'll see... she's the best.
Michelle Newman
Flow Business Support
Niki is generous and inspiring and you will learn huge amounts from her, as I have. She has helped me so much in my business journey and I cannot recommend her highly enough!!
May-King Tsang
The Official FOMO Creator
Niki is bloody brilliant at what she does and has seemingly endless knowledge and ideas!! Highly recommend working with her, however you can!!
Siobhan Strode
This Sister Scribes
I sought out working with Niki after meeting at a networking event. From our initial meeting it was very quickly evident that her wealth of marketing knowledge was exactly what I was looking for in order to help me cut through the noise and get to the core of what was needed to improve the online presence of my brand.
Since then we have continued to work closely to create a succinct and manageable marketing strategy. Niki helped to identify where we could make significant savings on marketing every month and improve our results. When I decided to recruit a Business Development Manager, I hired Niki again to provide a robust series of bespoke training workshops to cover everything from our brand, social media strategy, content creation, analytics and email marketing.
Personally, Niki has given me an invaluable amount of confidence in my own abilities, helped me beat my imposter syndrome demons and introduced me to lovely like-minded business owners within her community and at brilliant events she's hosted.
Joelle Kirkpatrick
Co-Founder, Wee Blue Coo